THE BRIEF

To create a strong demand for the launch of the latest IdeaPad S540.

Client

lenovo-logo.png
IdeaPad S540 

OUR APPROACH

As the launch of the IdeaPad S540 happened to be during the COVID-19 period, we placed our attention and focus on digital assets that are crafted to engage the target audience on social digital channels. These assets were created based on the upper, middle, and lower funnels.

key visual

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Social Assets

VIDEOS

carousel ad

facebook videos